Be a force that truly matters
An abundant life is one where…
freedom, empowerment, and impact
are born from a deep understanding of your unique value in this world.
LIVE A LIFE OF CONSEQUENCE
SEREIN empowers family wealth stewards and visionary leaders to unlock their most valuable asset – people – transforming leadership and safeguarding legacy.
If you’ve achieved success yet feel something’s missing, we help you discover deeper purpose, create lasting impact, and build a legacy that matters for generations.
Through transformative coaching, we help you unlock your inner wisdom, gain clarity and live a life well-lived.
What Does It Mean to Be Truly Rich?
True wealth lies in authentic leadership, inspiring others, and leaving a lasting impact.
It’s not measured by what you own or inherit.
It’s defined by how you lead, the lives you touch, and the legacy you create.
What will you be remembered for…?
Lead with Vitality
The Linchpin of Success: The people are the most crucial asset in any investment portfolio or family balance sheet.
Optimising human performance yields compounded returns, exponential ROI, and hedges downside risk.
Lead with Clarity
Safeguarding and growing wealth depends on the decisions of those who lead it.
The most valuable investment you can make is in yourself—your energy, skills, and strategy.
Lead with Confidence
Preserving financial wealth for generations requires cultivating the family’s Enterprise Value.
Empowering people—the family’s greatest asset—through visionary leadership fosters unity, connection, and shared values, ensuring harmony and longevity.
Lead with Purpose
Wealth without purpose lacks direction. Empower your family to unite around a shared mission that aligns well-being, legacy, and sustainability to future-proof investments, operating entities, and impact for generations to come.
Feel Empowered | Create Your Roadmap
At SEREIN, our values-driven coaching and strategic frameworks align your personal values, wealth, business strategy, and sustainability goals to craft a balanced success equation for life.
Experience the confidence of clear direction, the freedom to live authentically, and the deep satisfaction of knowing your achievements create lasting impact.
Natalie’s uniquely integrated approach, grounded in lived experience from high-stakes environments and the complexities of intergenerational wealth, empowers you to feel resilient, aligned, and purposeful.
This unique perspective turns success into a legacy of well-being, sustainability, and meaningful contribution—leaving you and your family with a profound sense of significance.
Meet Natalie
Founder | Certified Coach | Impact Strategist
Hello, I’m Natalie Fruchaud.
With over 35 years of experience spanning trading, finance, family offices, coaching, and sustainability, I’ve navigated the complexities of managing private family wealth.
I work with leaders who have built or inherited great wealth but feel uncertain about their true purpose and legacy.
Despite their success, many fear that something is missing—wondering if wealth brings freedom or simply isolation. There’s a constant worry about leaving a shallow legacy or losing themselves in the pursuit of more. The pressure can affect their health, and choices no longer seem aligned with their core values.
My clients long to feel grounded, purposeful, and at peace—knowing their wealth reflects who they truly are. They seek a legacy that’s meaningful, impactful, and aligned with their deepest desires.
Through coaching, I help you face these fears, realign your life and wealth with your values, and transform uncertainty into clarity.
Authentic leadership lies in developing the mindset, strategy, and well-being required to lead, grow, and protect wealth across generations. I specialise in guiding my clients through this transformation, equipping them with the tools optimise their leadership, emotional intelligence, decision-making, and personal vitality.
My why?
I do what I do because I see the extraordinary potential in others, often obscured by fear, self-doubt, and life’s obstacles.
Having lost my well-being 20 years ago and experienced the transformative journey of reclaiming it, I’m deeply committed to helping others do the same.
With an indomitable spirit, I guide people to transcend their struggles, unlock their most profound strength, and create lives of lasting health, wealth, and purpose that go far beyond what they ever imagined.
Explore a collaboration
If you are committed to personal growth and transformation and ready to feel liberated with clear direction, schedule a complimentary Clarity & Chemistry Call with Natalie.
Achieving success is simpler than you think- it starts with three key elements:
- Commitment to yourself and your dreams;
- Courage to embrace vulnerability and growth;
- Curiosity to learn and overcome challenges.
Schedule a 30-minute Clarity & Chemistry Call
Imagine the deep satisfaction of knowing your legacy truly reflects who you are—a legacy that brings a sense of peace and freedom, where every decision feels purposeful and resonates with your values.
Picture the strength of family bonds built on shared meaning, the quiet confidence that your impact will be felt long after you’re gone, and the fulfilment of creating something that genuinely matters to you and contributes to global well-being.
Conscious Leadership
Illuminating the inspired leaders globally, SEREIN is honoured to be appointed as an Ambassador for “Investing for Global Impact: A Power for Good”, the largest study of its kind on philanthropy and impact investing.
Copies of the 2021 report and the previous 8 years of reports are available here.
Pause for reflection
If you were to reach the end of your life and look back at how you lived and what you had accomplished, what would that look like?
What is stopping you from achieving your desired outcomes and vision?
What is your legacy?
Who are you, and who are you being?
If you did not change anything, what trajectory are you on?
What new trajectory would you be on if you changed just one thing or thought?